About SCBS

WELCOME TO SCBS

Symbiosis Centre for Behavioral Studies (SCBS) has been established to intensify the thrust of behavioral research scholarship within Symbiosis International (Deemed University). It employs a multidisciplinary approach to behavioral studies, integrating psychology, sociology, neuroscience, Urban Planning, Policy Nudges, and other related fields. This interdisciplinary approach allows for a comprehensive understanding of human behavior and its applications in various domains like marketing, consumer behavior, branding, economics, design, healthcare, Urban Planning, and emotional wellbeing to name a few.

Objectives and aims (not limited to):

  • Increasing quality research in behavioral sciences and promote research collaborations among the faculty members.
  • Publishing in reputed journals.
  • Consulting to organizations.
  • Working on projects through external funding like Research Grants.
  • Skill development of graduate and post-graduate students.

Laboratory Facilities

  • Set-up for focus group discussion, observational studies and projective techniques
  • Specialist equipment for eye-tracking (Desktop Tobii Eye-tracker & Wearable Glasses)
  • EEG
  • fMRI
  • SPSS
  • IBM AMOS
  • NVivo
  • MediaLab and DirectRT
  • Matlab